We are now living in the age of technology wherein a lot of transactions such as communications, files transferring, database, school transactions, online shopping, and a lot more are now migrating from the traditional offline business to online business. I’d like to share to you one of my favorite quote from Bill Gates. He said:
If your business is not on the internet, then your business will be out of business
Basically, if you want to future-proof your business, you need to at least do what other businesses do or if you can, be the trend setter. There are a lot of stories of big businesses today who started just a few years ago and managed to be on the top businesses today. Think of Uber, Snapchat, Periscope and etc. If you know none of these, then you really have to catch up fast! Start learning now and take actions immediately!
Here’s my personal Top 10 Reasons on why you should put your small business online:
1. Increase Your Visibility
Imagine this. If you put your business online, you’ll be able to harness the similar power of the television! How? With online business, you can generate tons of traffic for FREE. Forget the television advertisements as they will cost you more than your business! With power of the social media, you can reach your prospect clients and customers easily for free. If you want to know more on how to achieve this, read “Your Social Media Channel”.
2. Leverage the Power of Automation
Way back then, giving flyers requires manpower. With today’s technology, web applications and software automation can do that job for you. Another benefit if you put your business online is that you can make statistical reports for your website real time.With google’s technology, almost all the data you need can be acquired. Your client’s location, age, gender, interest, type of browser, type of device and etc. can be known. Just think about that! and another thing is that it comes for free!! Oh freebies..
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3. Customer Reviews
Did you know that customers are more likely to purchase those products which has more reviews? If you put your business online, you can leverage the power of customer reviews and if by any chance that you have a very good product, most likely it will hit more positive review. Those positive reviews will give your next customers the information they need regarding the product. It will be much easier for them what product to choose.
4. You Don’t Need to Repeat the Work You’ve Done
One great thing if you put your business online is that you don’t need to go back to zero for every client. You can do email transactions using already made templates. You don’t need to generate answers all over again for every client’s question. Let all the commonly asked questions be automatically answered using a ready made Frequently Asked Questions page. You can redirect your customers to that particular page and do others stuffs! Isn’t that very productive?
5. You Don’t Need to Find Your Customers Anymore. Let the Customers Find You!!
With the power of Search Engine Optimization (SEO) you’ll be able to “fetch” all the possible leads if you will put your business online. For example, you want to appear on the first page of google search regarding “Construction Supplies located in Santa Rosa, Laguna, Philippines”, you can actually optimize your website using the right “keywords” and once you’ve done that your business will be passively receiving inquiries.
6. Get Things Done Wherever You Are.
This is part of my personal idea of being rich. Do you want to see yourself on a vacation yet your business is still running? If you put your business online, this can be achieved. Web applications or websites has the capability to automate the billings, transactions, handling of queries, make you manage the business in great ease. This has been the dreams of many people and there are many guys out there who are already in this kind of online business scheme. If you want this kind of lifestyle, better start taking actions now!
7. You Can Start Selling Things Without Actually Opening a Physical Store!
Think of this. If you will sell gadgets offline, it will require you to invest for the location of your store. You have to pay the monthly rentals, certificate of this and that, clearance of this and that, and all that jazz.. With online store business, you only need to have your storage room for your goods, dispose them when you have orders or no inventory at all! Just buy your supplies of you have order. We did this once but as our business grow, we need to do some inventory for much faster transaction.
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8. Get social, Get leads
This one is simple, build relations and get sales. Get the advantage of more humane business transactions through the social media networks such as facebook, twitter, googleplus and etc. These social media gives your business a more “touch of you” as the business owner. You have your face there, some sort of personal touch which gives more credibility to the business. Hey! I’d rather prefer talking with the business owner rather than some inanimate-profile-imaged random dude on facebook or whatever.
9. Easy Business Expansion
Well I cannot stress this anymore. Harnessing the power of the internet, I bet you can expand your online business 3x faster online than offline so you better start learning how to put your business online now.
10. Low Cost Start Up
Starting up a business with no location or no physical establishment is now possible by putting up your website. Low-cost indeed – No monthly Rentals, No construction, No staff to hire and other usual expenditures in a business. You can also build a website yourself. But if you can’t, leave it to experts who know how to do this. I can help you put your business online, just send me the details.
We’ll that’s it! I hope I convinced you that you should really put your business online because if not, as Bill Gates say, “Your business will be out of business”. If you want to learn how to start doing business online you might check out one article from entrepreneur site. Thank you, you’ve mad it this far. Congratulations! Hope to see your business online soon. Have a great day!
You might also want to read:
- Legit ways to earn online in philippines
- How to earn blogging
- Small business ideas for introverts
- Best Small Business Ideas in the Philippines
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